Grand Opening Style Show 04/10/2008 The Ranch at The Rim “Grand Opening Style Show” was emceed by Rosenda Rios a reporter for KSAT 12 News. Rios provided colorful commentary on the beautiful apparel, boots and accessories donned by the models in the show. The latest fashions by Manuel Designs, Double D Ranch Wear, Skully, Kippys, Cruel Girl Cinch, Old Gringo, Lucchese Boots, Stetson, American West and Bohlin Silver were highlighted in the show. Sixteen local ladies who ranged from Boerne High school students to San Antonio communications professionals to the chair of American Cancer Society’s Cattle Baron’s Gala committee worked the catwalk, offering a fresh and real perspective on the stylish fashions. Guests shopped trunk showings by Old Gringo and Terri Layne Jewelry and learned how to find the “perfect” pair of jeans during a “fit clinic” by Petrol and Lawman Jeans. The style show event benefited Triple H Equitherapy a 501(c)3 non-profit  organization, which provides horseback riding for children with special needs and rehabilitation services for wounded veterans.
January 31- February 17, 2008 Stock Show and Rodeo Ranch at The Rim sponsored the 2008 San Antonio Stock Show by presenting the Rodeo Star Experience, a V.I.P. ticket package that provided a chuck wagon cooked rib-eye dinner, two drinks, seats to watch the rodeo in a private area over the chutes, free parking and a commemorative chair. Ranch at The Rim is an official Wrangler Professional Rodeo Cowboy Association (PRCA) dealer.
	January 25, 2008 Cowboy Breakfast Ranch at The Rim partnered with the Cowboy Breakfast Foundation to benefit the St. Phillips Culinary School. The Cowboy Breakfast, the “unofficial kick-off” to the San Antonio Stock Show and Rodeo, was held from 5-9 a.m. in the Bass Pro Shop parking lot at The Rim shopping center. Owner-operators Benjamin and Selina Peña and their sales managers braved the cold to giveaway more than $2,500 worth of western wear prizes including scarves, roping gloves, coffee mugs, travel mugs and t-shirts.